The 9x12 Method Blog
Real tactics for your postcard business.
No fluff, no guru nonsense — just what’s actually working for operators running shared-mail campaigns right now.
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All posts9x12 Tools6Card Design1Direct Mail11Founder Notes1Getting Started10Mindset1Sales & Outreach4Scaling1
Sales & Outreach
The Follow-Up System That Closes Postcard Sales
Hey, real talk. The single biggest reason most operators stall at 6 or 7 slots filled is not their pitch. It is not their list. It is not the market. It is the…
May 15, 202614 min read
Sales & Outreach
Cold Email Templates for Postcard Sales (5 Real Scripts)
I'll be honest — when I first started selling slots on a 9x12 postcard, I was awful at cold email. I used long subject lines like "Exclusive Marketing…
May 2, 202613 min read
Sales & Outreach
Best Industries for Postcard Advertising in 2026
One of the biggest mistakes I see new operators make? Wasting outreach on the wrong businesses. They go download a huge list of every "small business" in their…
Apr 25, 202615 min read
Sales & Outreach
How to Sell Ad Space on Postcards: Scripts and Tips
Everybody asks me the same thing after they understand the 9x12 model: "Okay, but how do I actually get businesses to say yes?" And honestly, it's the part…
Apr 23, 202615 min read